If you're planning a trip to London, you'll likely get anxious when you start checking the entrance fees for the iconic attractions. Costs can add up fast, especially for families. That’s where passes like the London Pass and Go City Explorer Pass come in and can help you save up to 50% on your individual attraction tickets. Here’s a detailed comparison to help you decide which one suits your itinerary and style of travel.

1) The London Pass

The London Pass is an all-inclusive sightseeing card that offers access to over 100 attractions, tours, and activities for a set duration. It’s designed for travelers who want to pack in as many attractions as possible within a specific timeframe.

The concept is simple: you buy a pass with a specific duration (1, 2, 3, 4, 5, 6, or 10 consecutive days) and you get unlimited access to attractions during the active period. Prices vary depending on the duration you choose, with longer durations offering better value.

How much does it cost?

• 1-day pass: £114
• 2-day pass: £159
• 3-day pass: £184
• Etc.

What attractions are included?

Below are the most famous attractions included in the London Pass and their individual ticket price. I'll let you do the maths and see what you can realistically pack into a few days to make the pass worthwhile for you.

• Tower of London (£34.8 standard price)
• Tower Bridge (£13.40 standard price)
• The London Eye (£42 standard price)
• Westminster Abbey (£30 standard price)
• St Paul's Cathedral (£25 standard price)
• The View from the Shard (£37 standard price)
• Madame Tussauds (£45 standard price)
• Kensington Palace (£22 standard price)
• Hampton Court Palace (£27.20 standard price)
• London Transport Museum (£24.50 standard price)
• Kew Gardens (£23.00 standard price)
• Cutty Sark (£20.00 standard price)
• Royal Observatory Greenwich (£27.00 standard price)
• The Painted Hall (£16.50 standard price)
• Frameless (£27.00 standard price)
• Shakespeare's Globe Theatre (£27.00 standard price)
• The Postal Museum (£18.60 standard price)
• Etc.

You can check the full list on their official website.

Important things to note:

• You can choose attractions as you go, there is no need to pick before you purchase the pass which offers flexibility. However, remember that some attractions like the London Eye, require an advanced reservation so book as you as you can to avoid missing out
• The pass is available as a mobile app, making it convenient to use without carrying a physical card
• The pass is valid only for consecutive days

2) Go City Explorer Pass

The Go City Explorer Pass is a more flexible option that allows you to choose a specific number of attractions to visit (from 2 to 7). It’s valid for 60 days after activation, giving you the freedom to explore at your own pace.

The cost of the Go City Explorer Pass depends on the number of attractions you choose. While it’s less expensive upfront than the London Pass, the per-attraction cost may be higher if you only visit low-cost venues.

How much does it cost?

• 2 attractions pass: £74
• 3 attractions pass: £104
• 4 attractions pass: £129
• Etc.

What attractions are included?

The Go City Explorer Pass includes the same attractions as the London Pass. You can check the full list on their official website.

3) Which Pass Should You Choose?

Both passes offer excellent savings and convenience, but the best choice depends on your travel style:

• Choose the London Pass if you want to see as much as possible in a short time and are ready to hustle through consecutive days.
• Choose the Go City Explorer Pass if you value flexibility, have a longer stay, or are focusing on a select few attractions.

Whichever you pick, these passes can help you make the most of your London adventure without breaking the bank. Happy exploring!

Key attractions available in both passes below ⬇️